Gatekeeper SMS Notification Program
Last Updated: June 2026
What Is This Program?
Gatekeeper is an AI call screening service for small businesses, operated by Nova Labs Digital LLC. When an incoming call reaches your Gatekeeper-screened business line, Gatekeeper screens the caller and sends you an SMS notification with the caller's phone number and reason for calling.
These SMS messages are transactional account notifications only. Gatekeeper does not send marketing, promotional, advertising, or solicitation messages via SMS.
Who Receives SMS Messages?
SMS notifications are sent exclusively to authenticated Gatekeeper account owners who have explicitly opted in by enabling SMS Notifications in their account settings.
No third parties, employees, customers, or other individuals receive SMS messages from Gatekeeper unless they are the registered account owner.
How Do Account Owners Opt In?
SMS notifications are OFF by defaultfor all new Gatekeeper accounts and are enabled only after the account owner's explicit consent.
To opt in, an account owner must:
- Create a Gatekeeper account at appgatekeeper.net/signup
- Sign in and navigate to the Settings page at appgatekeeper.net/setup
- Locate the "SMS Notifications" toggle (which is OFF by default)
- Click the toggle to enable — a consent dialog appears before SMS is activated
- Review the consent disclosure and click "Enable SMS" to confirm
Upon enabling, Gatekeeper sends a confirmation SMS:
"Gatekeeper: SMS notifications enabled. You'll receive alerts when calls come in to your business line. Reply HELP for help, STOP to opt out. Msg&data rates may apply."
Note: The opt-in toggle and consent dialog are located inside the authenticated account settings dashboard. The account owner must be signed in to enable or disable SMS notifications.
Opt-In Flow
The following steps show how an authenticated Gatekeeper account owner opts in to SMS notifications. This flow occurs inside the Gatekeeper account settings dashboard, which requires authentication.
Step 1 — Create Account
The user creates a Gatekeeper account at appgatekeeper.net/signup using their email and password. No phone number is collected and no SMS consent occurs at this step. Links to the Privacy Policy and Terms & Conditions are displayed on the signup page.
Step 2 — Open SMS Settings
After signing in, the user navigates to the Settings page at appgatekeeper.net/setup. The SMS Notifications toggle is OFF by default. The toggle description reads: "Receive transactional SMS alerts for screened calls, voicemails, and emergency transfers."
Step 3 — Review Consent Dialog
When the user clicks the SMS toggle, a consent dialog appears before SMS is activated. The dialog explains: the types of transactional messages, that SMS is optional and not required to use Gatekeeper, that Gatekeeper does not send marketing messages, message frequency and data rate disclosures, STOP and HELP instructions, and links to the Privacy Policy and Terms & Conditions.
Step 4 — Confirm Consent
The user clicks "Enable SMS" to confirm consent. Gatekeeper immediately sends a confirmation SMS to the user's phone number: "Gatekeeper: SMS notifications enabled. You'll receive alerts when calls come in to your business line. Reply HELP for help, STOP to opt out. Msg&data rates may apply."
If the user clicks "Cancel," no changes are made and SMS remains disabled.
SMS Message Types
Once opted in, account owners may receive the following types of SMS notifications:
- Incoming call alerts (caller phone number and reason for calling)
- Missed call notifications
- Voicemail notifications
- Call transfer notifications
- Call summary notifications
Message Frequency
Message frequency varies depending on incoming call activity to your screened business line. There is no fixed message schedule.
Message and Data Rates
Message and data rates may apply. Contact your mobile carrier for details about your messaging plan.
How to Opt Out
You may opt out of SMS notifications at any time by:
- Replying STOP to any Gatekeeper SMS message
- Disabling the SMS Notifications toggle in your account settings at appgatekeeper.net/setup
Upon opting out, you will receive a confirmation:
"You have been unsubscribed from Gatekeeper SMS notifications. You will no longer receive call alerts. To re-enable, visit https://appgatekeeper.net/setup. Reply HELP for help."
How to Get Help
Reply HELP to any Gatekeeper SMS message to receive:
"Gatekeeper Call Screening - You are receiving call notification alerts for your Gatekeeper account. To manage notifications visit https://appgatekeeper.net/setup. For support email support@appgatekeeper.net. Reply STOP to unsubscribe."
How to Re-Enable After Opting Out
Reply START to any Gatekeeper number, or re-enable the SMS Notifications toggle in your account settings at appgatekeeper.net/setup.
SMS Delivery Provider
SMS messages are delivered via Twilio. Delivery is subject to carrier network availability and is not guaranteed.
Data Privacy
Your phone number is used solely to deliver Gatekeeper account notifications. We do not sell, rent, or share your phone number with third parties for marketing or promotional purposes. Text messaging originator opt-in data and consent will not be shared with any third parties, except for aggregators and providers of the text message services.
For full details, see our Privacy Policy.
Terms & Conditions
By enabling SMS notifications, you agree to the Gatekeeper Terms & Conditions.
Contact
For questions about the Gatekeeper SMS notification program:
Gatekeeper is a product of Nova Labs Digital LLC.